Tuesday, August 31, 2010


Leona is a very cute new line that we've picked up. Designer Lauren Leonard is the creative mind behind Leona. She is a southern belle with an edge; an artist with a purpose. Her entrepreneurial spirit and adoration for fashion were recognized at an early age. She had an intuitive eye for fashion trend forecasting and loved to inform her family and friends of the next big fashion movement long before it appeared in the stores. She began working in luxury fashion boutiques at the age of 16 and quickly became a fashion buyer. In college she decided to further pursue her fascination with fashion, and eventually she made the move from her deep southern roots to the bustling streets of New York City. While working in New York her confidence in her vision grew as she was given responsibility to help make significant design decisions.

Very cute things!

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