Thursday, October 13, 2011

NOT your moms jeans...

mint julep is proud to annouce a new member to our jean family: MOTHER denim.

it is the brain child of a former citizen designer AND a former 7s designer, so really, how can they go wrong??

read what they had to say:

" We are taking our expertise in fit and finish and adding a key third element that involves developing new denims that feel like cashmere.” The washes are also unique, including dyed black and white jeans as well as super-saturated blues. The collection will also feature other fabrics such as twills.
The mission behind the line, was to “Break the barriers of what people have come to expect of average mainstream denim companies. Aside from the obvious luxurious nature of the denims, we really went after a more saturated wash palette.”

currently both boston stores are featureing 2 styles... the Runaway, a skinny flare, and the Looker, a basic skinny.

visit us soon to try a pair and put your mothers old Lee's to shame.

xoxo shg

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